STWS and Global Lawn Bowls Announce Strategic Partnership to Digitally Transform Lawn Bowls in APAC
The partnership will leverage Global Lawn Bowls’ powerful mobile platform and STWS’s elite local market execution to modernize the sport for APAC clubs and associations.
(MELBOURNE, AUSTRALIA – November 27, 2025) STWS, a leading strategic partner for business development in the APAC sports technology ecosystem, and Global Lawn Bowls (GLB), a global provider of universal digital platforms for club and association management solutions, today announced a commercial partnership to accelerate the adoption of cutting-edge technology into the APAC lawn bowls community.
The alliance is set to accelerate the digital transformation of the sport across APAC by providing clubs and associations with a robust, one-stop digital platform: the Universal Bowls Club App and to deploy GLB’s Tournament App, which enables live scoring and real-time data for major events to enhance the spectator and player experience.
“This partnership is the key to unlocking the tremendous potential we see in the APAC bowls community with a high-quality technology solution,” said Andrew Walton, Managing Director of STWS. “GLB has developed a refined, proven mobile platform, and our role is to provide the elite market access, product rigour, and execution required to secure foundation clients and ensure local success. We are committed to helping Australian organizations convert their deep emotional loyalty into measurable, lifelong player and fan experience through technology.”
With a shared intent to continue pursuing improvements from innovation across sport where formats and participant demographics are shifting, this partnership demonstrates a positive collaboration where growth in sport is intrinsically linked to community, high performance, tournaments and the Commonwealth Games between Australia and India.
Yashvardhan Goenka, Founder of Global Lawn Bowls, on the significance of the venture: “Our vision is simple: India’s Scale meets Australia’s Execution. We are confident that by joining forces with STWS, our powerful digital platform, built by Forcepower Infotech, will gain the strategic entry and local expertise needed to deliver superior system functionality and intelligence to a critical global market.”
The partnership represents a significant step forward in the digital transformation of the sport, promising a more engaging and modern experience for the lawn bowls community.
About Global Lawn Bowls (GLB)
Global Lawn Bowls is dedicated to modernizing the sport of lawn bowls through digital innovation. Its core product is the Universal Bowls Club App, Tournament App and software, designed to be a one-stop digital platform for clubs and associations globally, providing functionality for competition management, member engagement, and real-time data.
About STWS
STWS is a strategic partner for business development focused on accelerating the growth of sports technology companies in the APAC market. STWS specializes in Strategy Consulting, Industry Networking, Business Development, and Partner Introductions within the local sports technology ecosystem.
Media Contacts:
STWS, Andrew Walton, andrew@stws.co | +61 417 814 281
Global Lawn Bowls, Yashvardhan Goenka, Founder, Yg@globallawnbowls.com | +91 86552 48979