Short Description
From Athlete/Team Management to fan management incl. smart venues
Company Summary

SAP is the market leader in enterprise application software, helping companies of all sizes and in all industries run at their best: 77% of the world’s transaction revenue touches an SAP system. SAP serves >440.000 customers in >180 countries including the most valuable brands in the world. SAP with its 101.150 employees was founded in 1972 and achieved a total revenue of 28.5 b€ in 2019.
The Sports & Entertainment division of SAP offers solutions for every process step from team-/athlete management, fan-engagement, ticketing, analytics and financial transactions for small clubs to the largest federations in the world.

What's Exciting

The flagship product SAP Sports ONE has been growing in the recent years to the market-leading solution for team & athlete management. As an all in one platform it covers a 360° view on players and teams. Included features for team management, training-planing, communication, match-preparation, performance, scouting, intelligent video-analysis and medical moduls help clubs to operate more efficient, develop player faster, prepare better for matches, scout talents earlier and reduce the time for return-to-play of athletes. The product has been designed for football but is also available for other sport types.

Athlete, Team and Event Management
AMS (Athlete Management System)
Sports Tag
Notable Clients

TSG 1899 Hoffenheim

Head Office Location
Walldorf, Germany
Year Established
Company Contact
*Office Use Only
Contact Name
Achim Ittner
Contact Job Title
Industry Lead Sports
Contact Phone