Empirics focuses on four main pillars:
1. Data Platforms – Assisting clients to build; Athlete Data Platforms and Modelling, Automated reporting & Analytics, and Data Consulting
2. Client Innovation Area’s – Providing clients with the ability to ETL/Code against their productionised datamodel using their own software, for faster data analytics/research/visualisation/reporting
3. Next Best Interactions – Working with our clients to build decisioning engines which can assist in selecting the next best step for an Athlete/Customer
4. Attribution – To understand the journey towards an event and the intended and unintended consequence of an event. What happened before, and what happened after.
Link Group/Empirics and Microsoft Azure partnership: More effectively leverage data-driven insights and better use capabilities such as machine learning and AI, to deliver industry-leading customer service for clients.
Athlete Data Platforms: Continuously evolving ADP’s which can be hosting by Empirics or implanted into client environments
Connector Suite: Continuing to build on our connector suite to clients applications and environments
Predictive Modelling: Further development into our Predictive Modelling to allow of ease of use to our clients
Carlton Football Club, St Kilda Football Club, Port Adelaide Football Club