Deltatre is the global leader in fan-first video experiences and is trusted by the world’s largest sports federations, leagues, and media companies. Its market-leading product and services portfolio has helped redefine the way the world consumes sports, film, and TV by offering specialist innovations in over-the-top (OTT) streaming, websites and apps, graphics, data, officiating systems, user experience (UX), and product design. Over its 34-year history, the company has grown to employ more than 1,000 staff based in offices spanning 11 countries.
Deltatre launched a new SaaS-based solution, mtribes, in 2020. The tool enables any media operator running a multi-platform digital or over-the-top (OTT) service to quickly identify user groups and their behaviors, create highly personalized user experiences (UX), and measure the effectiveness of personalization through real-time insights.
mtribes enables marketers and product owners to quickly identify ‘Tribes’ of users that share similar characteristics. To grow engagement and reduce subscriber churn, UX is then configured accordingly – including design, features, and promotions. This is a significant innovation and will impact the way millions of users consume sport, film, and TV.
FIFA, UEFA, DAZN, PCCW, Discovery